Max Factor False Lash Effect 24 Hour Mascara Review

A few months back I took advantage of the 3 for 2 offer that Boots were holding on all their make-up and purchased a new mascara. As I had always been a fan of the original Max Factor False Lash Effect Mascara and the Fusion version I thought I would try out the Max Factor False Lash Effect 24 Hour Mascara.

After a few trials, I found that I really could not get on with it. I really tried my best to like this product, giving it a rest and coming back to it, but it wasn’t working. There are multiple things I do not like about this product, one being the wet formula. I am not usually one to moan about a mascara being too wet but this product just seems to take forever and a day to dry. I often end up with black marks on my eyelids, below my eyes and wherever my eyelashes wish to touch!

Secondly, it is VERY difficult to remove!! Now some people may like the idea of “permanent” mascara, and it does have truly amazing staying power, however because of this it is VERY difficult to remove. I have used many different products and nothing seems to remove all of the mascara.

Lastly, it does nothing for my lashes. The promise of 'bold volume' is nowhere to be seen, the false lash effect is most certainly not on show and quite frankly my eyelashes look limp and lifeless. In my opinion this was a waste of £12.

What mascaras would you avoid?

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  1. I have never been the biggest fan of Max Factor mascaras! For me it's all about Rimmel or high end!
    Estelle x

  2. I haven't tried Max factor in ages, due to it being discontinued in the states! I usually avoid mascaras that have a plastic wand. I find them to be dry. Love the honesty in your post! x

  3. Such a shame it didn't work for you - I can't remember the last time I tried a Max Factor mascara! I'm loving The Falsies mascara at the moment!

    Megan xxx
    Thumbelina Lillie | UK Beauty Blog

  4. This reminds me of Benefits theyre real slightly, although i actually really like that. I find mascara to smudge so easy on me so will be staying away from this x

  5. OMG tell me about it! I also love the original one but this is impossible to remove, I hated it! Thanks for the review. xx

  6. Thanks for the warning, I'll stay away!
    Nicola xx


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